Business

Former Bud Light consultant speaks out on how brand lost its way

A former Bud Light consultant behind some of the company’s biggest ads is speaking out about how he feels the brand lost its way and what they can learn from American Eagle’s Sydney Sweeney ad.  John Immesoete, who worked as the Group Creative Director for DDB Chicago 1995-2005, was the…

Tesla unveils lower-cost versions of Model Y, Model 3 vehicles

Elon Musk’s Tesla on Tuesday unveiled lower-priced versions of its Model Y SUV and Model 3 sedan. The electric-vehicle maker priced the “Standard” – or base version – of the Model Y and Model 3 at $39,990 and $36,990, respectively.The Standard version of both vehicles features an estimated range of…

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